PlayStation has unveiled its first-ever collaboration with global pop star Lisa of BLACKPINK, revealing a limited-edition DualSense wireless controller and accompanying merchandise collection set to launch across Southeast Asia in late October. Building on last year’s inaugural PS5 campaign featuring the artist, Sony Interactive Entertainment today detailed how it transformed Lisa’s signature aesthetic into playable hardware, with pre-orders opening October 2 and products becoming available October 30.
The DualSense wireless controller – Lisa Limited Edition channels the Thai-Korean star’s distinctive style through a Chroma Pearl colorway, which PlayStation describes as Lisa’s personal favorite. Working closely with the artist from the earliest stages of development, the studio incorporated elements that held private meaning for her, translating her visual identity into tactile design details rather than surface-level branding.
A Design Rooted in Personal Meaning
Fans will quickly notice how deeply Lisa shaped the controller’s appearance. Her iconic bangs and eyes take center stage on the touchpad, joined by her signature stars and bold “LL” lettering across the body. PlayStation emphasized that this was not a standard co-branded release but rather an intimate collaboration in which the artist exercised genuine creative control over every detail.
The accompanying merchandise collection extends Lisa’s vision beyond hardware, offering fans additional ways to connect with her brand. Together, the controller and apparel represent PlayStation’s most personal celebrity partnership yet, signaling a shift toward collaborations that prioritize authentic artistic expression over mere logo placement.
“Gaming is something I do whenever I have time to relax, so getting to create this collection with PlayStation was very exciting. I had a lot of fun adding in little details that I knew my fans would notice, and I wanted the fans to have something they can connect with. I’ve always loved expressing myself through music and fashion, so this collaboration gave me a new way to be creative and show a different side of myself. I hope everyone enjoys it as much as I do.”
Lisa
Pricing and Availability Across Southeast Asia
In Southeast Asia, the DualSense wireless controller – Lisa Limited Edition will be available in highly limited quantities at participating retailers beginning on October 30. PlayStation set a recommended retail price of SGD 115 / MYR 419 / IDR 1,549,000 / THB 2,890 / PHP 5,411 / VND 2,399,000 across the region’s major markets. Pre-orders will begin on October 2, while supplies last.
The limited production run reflects both Lisa’s massive following in the region and PlayStation’s expectation of intense demand. The artist’s journey from Thailand to Korea and beyond has established her as a defining figure in global pop culture, making this one of the most anticipated gaming peripherals releases in Southeast Asia this year.
A Broader Creative Partnership
Beyond hardware, PlayStation is aligning the controller launch with Lisa’s own musical milestones. Fans can look forward to the release of her new EP, Press Play, on October 23, tying together gaming and music under a shared theme. The studio invited supporters to “come and press play,” bridging two creative worlds that Lisa has always intertwined in her career.
This dual launch underscores PlayStation’s strategy of embedding itself within artists’ broader cultural moments rather than treating celebrity partnerships as one-off promotions. By coordinating the controller release with a major musical drop, Sony is positioning the DualSense Limited Edition as part of a larger experiential campaign aimed at reaching fans across multiple interests.
Looking Ahead
With pre-orders opening October 2 and full availability beginning October 30, PlayStation’s Lisa collaboration arrives just ahead of the holiday shopping season. The limited quantities suggest early demand will likely outstrip supply, particularly in markets like Thailand and Singapore where Lisa enjoys enormous popularity.
Fans hoping to secure the DualSense wireless controller – Lisa Limited Edition or join the merchandise collection are advised to register with participating retailers before October 2. As PlayStation’s most personal celebrity partnership yet, this collaboration marks a notable moment in both gaming hardware design and artist-led product development across Southeast Asia.
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